Nkem Owoh, Illbliss take the lead role in ‘The Hero’s Walk’ documentary.
This apprenticeship system which is majorly seen by the South East people of Nigeria has proven to be a sustainable icon for economic growth.
The Imu Afia and Igba Boi apprenticeship systems have over the years since they gained distinction , become a means of wealth creation and economic growth among the Igbo tribe.
In recent times, this practice has become unpopular especially among millennials who have no clue about these systems
‘The Hero’s Walk’ by Hero Lager takes a deep view into the system with an inspiring tale of its birth and its evolvement over the years.
Headlined by Nkem Owoh and IllBliss, the documentary shot by Olayinka Suara, Jeff Chukwuma Nnamdi and directed by Tolu LordTanner, features the journeys of different successful Igbo business men as they detail their experiences under the apprenticeship system.
https://youtu.be/NejGQGegQaU